Authors need to vet review services the same way they vet editors

Writers are usually careful when choosing editors, formatters, and cover designers. Review services should get the same scrutiny. The brand name alone does not protect you if the process behind the curtain is sloppy.

This AI review investigation into IndieReader is worth reading because it shows the kind of due diligence authors should expect from themselves before reusing a paid review in public.

A good rule: if the service has no visible policy on AI use, no screening language, and no clear remedy when a review feels synthetic, assume you may be the one doing quality control after the fact.